See, Nothing is a great and efficient brand, but the same cannot be said for those subbrand CMF(Colour, Material and Finish). Most of the CMF products are good products from a new subbrand but the problem it’s just too expensive for the Indian market, u make really good earphones and price it at nearly 10k for the premium version and nearly 8k for the non-premium version. That just won’t work for the demographic of the Indian market. Moreover, the chargers are just priced in a different league, 2500 rupees for a 65/45 Watt charger does not feel right, why even Apple’s 30 watt charger comes cheaper than that. Do request that Nothing’s team takes note of this and makes conscious efforts to stabilize their pricing strategy in India.
