Almost every smartphone brand plays safe with their series names:
📱 Note, Pro, Max, Plus, Lite, Neo – we see them everywhere, across Xiaomi, Samsung, Realme, iQOO, Infinix, Oppo, Vivo and more.
But then comes Nothing 👀…
They didn’t choose any of these “common tags.” No Note, no Pro, no Max. Instead, they created something truly unique – Phone (1), Phone (2), CMF, and their transparent design language.
This isn’t just naming… it’s identity.
Where others follow trends, Nothing makes its own trend. 💡
👉 That’s the beauty of uniqueness – you don’t need a “Pro” tag to feel premium, or a “Max” to feel powerful. Nothing is already different.
💬 What do you think? Should brands keep following the same names, or try to create their own uniqueness like Nothing?
