iambhuvan
I bet that the Ear 1’s packaging has already been determined, but some great ideas have been shared, perhaps for future products.
I especially agree with the environmental aspect of the materials, and the extra amount of papers that are barely read anymore, solved easily with a QR code or, for a cleaner design, a hidden NFC tag (maybe when they are biodegradable), adding traceability and blockchain benefits.
Personally, I never had a truly satisfactory unboxing experience. I always find details here and there that I think can be improved. Some boxes are better designed, some have less plastic than others, but the improvements should go beyond that.
I would love to have a reusable packaging, designed with a multiple purpose: protect, preserve and present the product. After it has been unboxed, the package could be transformed to build something with a given functionality. And if the inclusion of papers is inevitable, they could have the form of a plantable card with seeds, for example.
Cardboard boxes might seem ecologically friendly, but as soon as they have a plasticky shiny coat, they are not as easy to recycle anymore. And there are different processes to obtain paper (some need a lot of water), not to mention the inks or the stickers.
It is easy to talk about this from an outside point of view, not having to calculate costs to the cent, and not really knowing all the factors that surround a product.
The question is: are the consumers ready to assume the costs of having this type of overall experience in order to be responsible with the planet? Or does the vast majority of people prefer to pay less, not taking into consideration the carbon footprint it’s going to leave behind?
I prefer to support companies involved and committed to these values, even if that means higher prices. But I do believe that this is all a matter of balance, step by step achieving the most responsible way of living in every part of the world.