CMF1_hacker
All I can really do is my part in introducing Nothing/CMF products as an option to people around me. So far, I’ve had some good success! Got family onto CMF Watches (they just wanted something simple for tracking and a baseline of activity), and it fit perfectly.
On the audio side, I’ve gifted or strongly recommended CMF Buds to a number of folks. I’m still blown away by how good my Buds Pro 2 sound for the price is and ANC perfornance. What’s been fun is seeing it ripple outward: I turned a few coworkers onto the audio products, and then one of them even got their parents to buy in after trying them.
Most people I talk to don’t know much about Nothing, or have not heard of them, so when they ask about my devices I just give a quick 30-second elevator pitch about the company and what makes them different. It feels like word of mouth and people actually seeing/trying the product makes the biggest impact, otherwise, it’s hard for folks in the states to even realize these alternatives exist.