Look at the reply what I received from customer care support team for the apps failing to update in play store issue. Solution to the issue is the issue itself. ROFL!!
@Daniel
Any changes to the title again bro?!
Support team answer below ->
Update Google Apps
Ensure that all Google apps (including Google Drive and Google TV) are up to date. Open the Google Play Store, search for the apps, and click “Update” if available.