Addressing nothing os 3.0
This doesn’t feel like a step forward towards the the nothing design style. It feels like a huge step backwards. A step away from the by now iconic dotted font style.
Of course you can better read normal fonts. Of course you can easier animate weather icons if you vary the dot sizes.
But just because it’s easy to consume doesn’t make it prettier. It just makes it more generic.
Take a look at the evolution of android and ios. What we see today on most phones is the definition of a consumer friendly ui. Symbols are easy to see even if you squeeze your eyes together. Colors are popping and demanding your attention.
But I didn’t bought a nothing phone because I want the smoothest and easiest to use os. I bought it because I wanted the best looking os. Because it has this unique style that somehow reminds me like something out of the Bauhaus era. It was different and courageous because it didn’t seem to care what the industry are doing and what the mainstream consumer demands.
Animating the size of the dots might open new possibilities but it takes away the minimalistic analog style of the current icons.
I know all this sounds over dramatic. It’s just style. But nothing hole appearance is based on style.
I just want to encourage the devs to stay brave and further ignore the generic industry standards.
The nothings company has grown rapidly. But with such an iconic and unique style you just can get so far. Let’s be honest. The majority of smartphone users prefer the android and ios look. Given that the phone in the video uses the default android icons instead of the nothing version shows clearly whom this advertising teaser is targeting.
Trying to win over people who are not interested in the nothing design by giving up the nothing identy is a bad bet. I don’t think that nothing can compete with companys like Apple or Samsung. And they will loose us who where glad that they didn’t try.
Taste is a controversial topic. Nothing managed to satisfy a niche audience. And thats good. Even if that means that nothing phones will stay a niche product. I mean this niche is so big that the nothing phone had been a huge success. Seems like I m not the only one who fall in with the dotted style (seriously I can’t get enough of the n-dot font. I want more not less)
At least give us a chance to decide how much nothing (n-dot) our nothing phone should be by adding the option in the the settings menu.
