Hi guys, we’ve just sent off our SUBMISSION!
We really dove deep into the development process. Here’s a sneak peek 🫶
A Microworld of Bioluminescence Unveiled: Linking Technology and Biology
Like a diorama in real size, a microworld of bioluminescence to explore, viewed in a Petri dish like under a microscope, made up of fascinating natural bioluminescent animal organisms (zooplankton) and plant organisms (phytoplankton), which together represent the invisible biological chemical energy that allows the phone 2a to light up without the need for anything else.
We conceived the packaging of the phone 2a not just as a wrapper, but as an opportunity for storytelling, transforming it into a work of art to be appreciated every day. We designed it to be very discreet during the day, maintaining the product’s design visibility, while revealing its magical side at night. We designed it to be kept on display like a small piece of art, enjoying its nighttime magic. This way, the packaging offers visual storytelling and aesthetic exploration, going beyond the pure functionality of the phone.
Process
Our project is the result of the previous two phases (phase 1 hardware and phase 2 wallpaper design), and it seems that these phases have led us exactly in the direction identified:
1. Phase 1 - Hardware: The design of the phone 2a, with the perfectly circular camera area, recalls the appearance of a Petri dish used in laboratories for microscopic analysis. This element became an opportunity to tell the science of bioluminescence engagingly.
2. Phase 2 - Wallpapers: The winning design, made of tubes and transparent connections, evokes both the tech world of connections and the chemical laboratory environment. The glass transparencies allow one to see the contents of the test tubes, here represented by the inflow of bioluminescent plankton that “feed” the phone, passing through the serpentine circuit of the phosphorescent pattern, creating a visual link between technology and biology.
Check out our SUBMISSION here
Hope you like it❤
